Introduction
The Watching That Platform is owned and operated by Watching That Limited (we, us and our). For the purposes of EU data protection laws, we are the data controller.
Our postal contact details are: Watching That Limited, Bramhall House, 14 Ack Lane East, Bramhall, Stockport, Cheshire, SK7 2BY United Kingdom.
We want to be completely transparent about how we collect and use your personal data and this privacy notice exists to tell you exactly how we do this.
The Watching That Platform collects data from every ad available in every video view across every device in near real-time, allowing you to monitor, report, troubleshoot and optimise your streaming business. We are a Data Processor for user’s personal data hence we only process this data as per instructions from the Customer (i.e. Data Controller). We support our customers in completing the necessary assessments and we rely on our customers to have obtained the necessary notices, lawful basis for processing such as your consent or any other legal requirements.
Information we may collect from you
We may collect and process the following information:
- information (such as your name and email address) in connection with an account sign-in facility, your log-in and password details;
- if you decide to register through or otherwise grant access to us via a third-party social networking site such as Facebook Connect or Google, we may also collect personal information that is already associated with such site;
- the content of any communications you send to us, for example, to report a problem or to submit queries, concerns or comments regarding the Watching That Platform or its content;
- information from surveys that we may, from time to time, run on the Watching That Platform, if you choose to participate in them;
- geographical location so that we can provide you with information about the services provided by businesses near to your location; and
- other information from your use of the Watching That Platform including, the type of internet browser or mobile device you use, any website from which you have come to the Site and your IP address (the unique address which identifies your computer or mobile device on the Internet) and your operating system, which are automatically recognised by our web server.
We do not collect any Special Categories of Personal Data about you, such as details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health and genetic and biometric data.
You are under no obligation to provide any such information. However, if you should choose to withhold requested information, we may not be able to provide you with certain services.
Uses made of your information
We have set out below, in a table format, a description of all the ways we plan to use your data, and which of the legal bases we rely on to do so. We have also identified what our legitimate interests are where appropriate.
Note that we may process your personal data for more than one lawful ground depending on the specific purpose for which we are using your data. Please contact us if you need details about the specific legal ground we are relying on to process your personal data where more than one ground has been set out in the table below.
| Purpose / Activity | Type of data | Lawful basis for processing including basis of legitimate interest |
|---|---|---|
| To register you as a new customer | (a) Identity (b) Contact | Performance of a contract with you |
| Provide you with a Demo | Contact information | Consent |
| Send you our Newsletter | Contact information | Consent or legitimate interest (if you are an existing customer of ours) Can unsubscribe at any time |
| Invite you to our events | Contact information | Consent or legitimate interest (if you are an existing customer of ours) |
| To process and deliver your order including: (a) Manage payments, fees and charges (b) Collect and recover money owed to us | (a) Identity (b) Contact (c) Financial (d) Marketing and Communications | (a) Performance of a contract with you (b) Necessary for our legitimate interests (to recover debts due to us) |
| To manage our relationship with you which will include: (a) Publishing information about your business on Watching That (b) Notifying you about changes to our terms or privacy policy (c) Asking you to leave a review or take a survey | (a) Identity (b) Contact (c) Profile (d) Marketing and Communications | (a) Performance of a contract with you (b) Necessary to comply with a legal obligation (c) Necessary for our legitimate interests (to keep our records updated and to study how customers use our products/services) |
| To administer and protect our business (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data) | (a) Identity (b) Contact (c) Technical | (a) Necessary for our legitimate interests (for running our business, provision of administration and IT services, network security, to prevent fraud and in the context of a business reorganisation or group restructuring exercise) (b) Necessary to comply with a legal obligation |
| To use data analytics to improve our website, products/services, marketing, customer relationships and experiences | (a) Technical (b) Usage | Necessary for our legitimate interests (to define types of customers for our products and services, to keep our website updated and relevant, to develop our business and to inform our marketing strategy) |
| To make suggestions and recommendations to you about goods or services that may be of interest to you | (a) Identity (b) Contact (c) Technical (d) Usage (e) Profile | Necessary for our legitimate interests (to develop our products/services and grow our business) |
| To process your application when you apply for a job with us | (a) Identity (b) Contact | Necessary for legitimate interest in order to assess applicant suitability |
Legitimate Interest means the interest of our business in conducting and managing our business to enable us to give you the best service/product and the best and most secure experience. We make sure we consider and balance any potential impact on you (both positive and negative) and your rights before we process your personal data for our legitimate interests. We do not use your personal data for activities where our interests are overridden by the impact on you (unless we have your consent or are otherwise required or permitted to by law). You can obtain further information about how we assess our legitimate interests against any potential impact on you in respect of specific activities by contacting us at legal@watchingthat.com.
Performance of Contract means processing your data where it is necessary for the performance of a contract to which you are a party or to take steps at your request before entering into such a contract.
Comply with a legal or regulatory obligation means processing your personal data where it is necessary for compliance with a legal or regulatory obligation that we are subject to.
Subject to receiving your consent, we may also use your personal information to notify you of new products or services and special offers we think you may be interested. However, you will only receive these communications where you consented to receive such communications either at the point of registration or at any point after. You can unsubscribe from such communications at any time by contacting us by email at legal@watchingthat.com. However, if you do unsubscribe you may not be able to benefit from the full service and functionality of Watching That and potential promotions.
Information sharing
We may disclose aggregate statistics about visitors to the Watching That Platform, customers and sales in order to describe our services to prospective partners, advertisers, sponsors and other reputable third parties and for other lawful purposes, but these statistics will include no personally identifiable information.
We may disclose your personal information to any of our affiliates, service providers, or to our agents or sub-contractors who assist us in providing the services we offer through the Watching That Platform, processing transactions, booking appointments for the services, fulfilling requests for information, receiving and sending communications, updating marketing lists, analysing data, providing support services or in other tasks, from time to time. Our agents and contractors will only use your personal information to the extent necessary to perform their functions and will be required by us to implement measures to protect your personal information.
In the event that we undergo a reorganisation or are sold to a third party, you agree that any personal information we hold about you may be transferred to that reorganised entity or third party.
We may disclose your personal information if required to do so by law or if we believe that such action is necessary to prevent fraud or cybercrime or to protect the Watching That Platform or the rights, property or personal safety of any person.
Cookies
When you interact with the Watching That Platform, we try to make that experience simple and meaningful. When you visit the Watching That Platform, our Web server sends a cookie to your computer or mobile device. Cookies are small pieces of information which are issued to your computer or mobile device when you visit a website or access or use a mobile application and which store and sometimes track information about your use of the Watching That Platform. A number of cookies we use last only for the duration of your session and expire when you close your browser or exit the Watching That Platform. Other cookies are used to remember you when you return to the Watching That Platform and will last for longer. We use cookies to:
- remember that you have visited us before;
- customise elements of the promotional layout and/or content of the pages of the Watching That Platform;
- collect anonymous statistical information about how you use the Watching That Platform including how long you spend on the Watching That Platform and where you have come to the Watching That Platform from, so that we can improve the Watching That Platform and learn which parts of the Watching That Platform are most popular with users; and
- gather information about the pages on the Watching That Platform you use, and also other information about other websites that you visit, so as to place you in a “market segment”. This information is then used to place interest-based advertisements on the Watching That Platform which it is believed will be relevant to your market segment. For more information about this type of interest based advertising, and about how to turn this feature off please visit www.youronlinechoices.com/uk/.
Some of the cookies used by the Watching That Platform are set by us, and some are set by third parties who are delivering services on our behalf.
Most web and mobile device browsers automatically accept cookies but, if you prefer, you can change your browser settings to prevent that or to notify you each time a cookie is set. You can also learn more about cookies by visiting www.allaboutcookies.org which includes additional useful information on cookies and how to block cookies using different types of browser or mobile device. Please note, however, that by blocking or deleting cookies used on the Watching That Platform, you may not be able to take full advantage of the Watching That Platform.
In addition to cookies, tracking Gifs may be set by us or third parties in respect of your use of the Watching That Platform. Tracking Gifs are small image files within the content of the Watching That Platform or the body of our newsletters so we or third parties can understand parts of the Watching That Platform are used and whether particular content is of interest.
| Cookie Name | Description | Duration | Type |
|---|---|---|---|
| PHPSESSID | This cookie is native to PHP applications. The cookie is used to store and identify a user’s unique session ID for the purpose of managing user session on the website. The cookie is a session cookie and is deleted when all the browser windows are closed. | Session | Necessary |
| _ga_* | Google Analytics sets this cookie to store and count page views. | 1 year 1 month 4 days | Analytics |
| _ga | The _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site’s analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors. | 1 year 1 month 4 days | Analytics |
Security and storage of your personal information
We place great importance on the security of our users’ personal information. We have security measures in place to help us protect against the loss, misuse and alteration of personal information under our control. For example, our security and privacy policies are periodically reviewed and enhanced as necessary and only authorised personnel have access to personal information. Whilst we cannot ensure or guarantee that loss, misuse or alteration of information will never occur, we use all reasonable efforts to prevent it.
We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.
You should bear in mind that submission of information over the Internet is never entirely secure. We cannot guarantee the security of information you submit via the Watching That Platform whilst it is in transit over the Internet and any such submission is at your own risk.
It is advisable to close your browser when you have finished your user session to help ensure others do not access your personal information if you use a shared computer or a computer in a public place.
We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.
To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements.
Details of retention periods for different aspects of your personal data are available by contacting us at legal@watchingthat.com.
Transfers out of the EEA
We may need to transfer your personal information to data who may be located outside the European Economic Area (EEA) including to countries that do not offer the same level of protection with respect to personal information as required in the EEA. Where we transfer your personal information to data processors outside of the EEA we ensure that written agreements are in place incorporating clauses approved by the European Commission which give personal data the same protection it has in Europe. We will take all reasonable steps to ensure that your privacy rights continue to be protected by ensuring that by submitting personal information via the Watching That Platform, you acknowledge and consent to the transfer of your personal information outside of the EEA.
UK & EU — Your rights
Your personal data is yours and you have rights in relation to it granted by the UK GDPR, which include:
- The right to be informed. You have the right to be informed about the collection and use of your personal data, the purposes for processing, the retention periods for that personal data and who it will be shared with. We have set out this information in this privacy notice.
- The right of access. You have the right to ask us for copies of the data we hold about you. If you ask us, we’ll confirm whether we’re processing your personal information and, if so, provide you with a copy of that personal information (along with certain other details).
- The right to object. You have the right to ask us to stop processing your personal information in some circumstances, such as when we are relying on our own (or someone else’s) legitimate interests to process your personal information, when we are processing your personal information for direct marketing or when we are processing your personal information for research.
- The right to rectification. You have the right to ask us to rectify the personal information you think is inaccurate or to complete information you think is incomplete. When you ask us to rectify your information, if we’ve shared your personal information with others, we’ll let them know about the rectification where possible.
- The right to erasure. You have the right to ask us to erase your personal information, in some circumstances, such as where we no longer need it or you withdraw your consent (where applicable).
- The right to restrict processing. You have the right to ask us to restrict the processing of your personal information for a period of time in some circumstances, such as where you contest the accuracy of that personal information or object to us processing it. This right is separate from the right to object and will only stop us from using your personal information further, not from processing it. If we’ve shared your personal information with others, we’ll let them know about the restriction where possible.
- The right to data portability. You have the right to ask that we transfer the personal information you gave us to another organisation, or to someone else, in some circumstances. If you wish to exercise any of these rights you should send an email to legal@watchingthat.com.
US — Your rights
- The right to know. You have the right to ask a business to disclose what personal data they have collected, used, shared or sold about you and why it was collected, used, shared or sold. You have the right to this information for the 12 month period preceding your request. The data should be provided in a portable format.
- The right to opt-out of sale. You have the right to ask a business to stop selling your personal information (“opt-out”). With some exceptions, a business cannot sell your personal information if they receive an opt-out request unless you provide authorisation allowing them to again.
Nevada Residents: We do not sell your personal information, but nevertheless we offer an opt out to sales of your data in an overabundance of caution to ensure compliance with Nevada law. Verified requests under Nevada law (NRS 603A) to not make any sale of any covered information we have collected or will collect regarding you may be sent to legal@watchingthat.com. Please include in your email “Request for Nevada Opt-Out” in the subject line and in the body of your message. - The right to delete. You have the right to request that businesses delete personal information they collected about you and to tell their service providers to do the same. There are some exceptions that allow businesses to keep your personal information.
- The right to non-discrimination. Businesses cannot deny goods or services, charge you a different price, or provide a different level or quality of goods or services just because you exercised your rights under the CCPA.
- The right to rectification. You have the right to ask us to rectify the personal information you think is inaccurate or to complete information you think is incomplete. When you ask us to rectify your information, if we’ve shared your personal information with others, we’ll let them know about the rectification where possible.
- The right to limit use of sensitive information. You have the right to ask us to only use your sensitive personal information (for example, your social security number, financial account information, your precise geolocation data, or your genetic data) for limited purposes, such as providing you with the services you requested. If we’ve shared your personal information with others, we’ll let them know about the restriction where possible.
- Shine a Light (California Residents). If you are a California resident and have an established business relationship with us, you can request a notice disclosing the categories of personal information we have shared with third parties for the third parties’ direct marketing purposes during the preceding calendar year. To request a notice, please submit your request to: legal@watchingthat.com. Please include in your email “Request for California Shine the Light Opt-Out” in the subject line and in the body of your message. Please allow 30 days for a response.
You don’t have to pay anything in order to exercise your rights. Please contact us by sending an email to legal@watchingthat.com or use our contact form if you wish to make a request under your rights; we have 45 days to get back to you with a response.
Contacting us
Please submit any questions, concerns or comments you have about this privacy policy or any requests concerning your personal data by email to legal@watchingthat.com.
You have the right to make a complaint at any time to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO so please contact us in the first instance.