Making every video count.

Our video intelligence platform is like having an army of data analysts in your pocket ensuring you are always first to know.

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50% of ad opportunities go unfulfilled!

Is your video business maximising return on effort?

  • Too much data from different sources makes it hard to identify priorities.
  • Traditional error reporting doesn’t help solve the issues or prevent them from recurring
  • Without real-time reporting, simple—yet costly—issues can needlessly waste advertising revenue.
Software that pays for itself

With Watching That

  • A single analytics platform to unify fragmented data
  • Understand which partner relationships are really working for your business
  • Get detailed context when errors occur
  • Pinpoint the content and channels that hold the greatest monetisation potential
One script, no hassle

Easy setup

Watching That’s integration with the Brightcove Player, iOS SDK, Android SDK and SSAI is easy to implement and can take as little as 15 minutes to deploy.
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Case studyExpress Newspapers
Previously unobtainable metrics like breakdown by geographies, domains and devices have really helped us take our understanding of our overall performance to a whole new level. We have been able to identify and unlock new monetisation opportunities with little extra effort.
Alan Whiteley
CTO, Express Newspapers
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Fill Rate
+108%
Error Rate
-45%