Watching That in the news
VideoNet
Look closer to home before turning to FAST, suggests Cameron.
24/08/23
30/6/2023
Digiday
Cameron talks Supply Chain Transparency
30/6/2023
20/04/23
Streaming Media
5 Reasons for Unfilled Inventory – And What To Do About It
06/02/23
VideoNet
Surviving CTV’s awkward adolescent phase
06/02/23
02/02/2023
New Digital Age
The tyranny of data decay, and how to avoid it
10/02/2022
TVB Europe
Connected TV advertising is being wasted. Here’s why.
10/02/2022
25/11/2021
VideoNet
$10B of advertising revenues on AVOD are wasted every year, according to Watching That
21/09/2021
Broadcast Beat
Watching That secures funding from FirstPartyCapital to accelerate growth of its OTT revenue intelligence platform
21/09/2021
29/09/2021
TVB Europe
Brightcove launches marketplace. Watching That are a launch partner for Brightcove’s new Marketplace.
27/03/2020
Wall Street Journal
The Wall Street Journal explores the Corona Virus impact on short term video monetisation rates
27/03/2020
20/07/2018
Brightcove
Cameron Church talks to Brightcove about Video Header Bidding
20/07/2018
MartechSeries
The Future Of Video Marketing: Education And Artificial Intelligence At The Heart Of Change
20/07/2018
20/07/2018
PerformanceIn
YouTube Tests New ‘Skip to End’ Ad Format. YouTube has started trialling a new ‘skip to end’ button video ad format, which makes users watch both the first five seconds and the last five seconds of an ad.
21/06/2018
Diginomica
Video intelligence is more than views and clicks – rethinking video analytics with Watching That
21/06/2018