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Watching That Launches Enhanced Freewheel Integration

From today, users of the Freewheel Ad Server can benefit from an improved integration with the Watching That platform. If you use Freewheel to deliver your video ads you'll be familiar with the terms Site, Site Section, Placement and […]

Google Ad Manager Integration is now Live!

From May 26, 2020 Watching That customers can link their Google Ad Manager account to enrich and further extend the data and insights generated by the platform. After completing this straightforward integration, Watching That will resolve […]

Bringing Video Header Bidding Into The Fold

Header Bidding for Video is revolutionising how digital video advertising is being bought and sold. However popular platforms like [Prebid](https://prebid.org) and [Amazon](https://aps.amazon.com/aps/index.html) remain a black box when it […]

NEW Product Update: Google Ad Manager integration for line items

You can now integrate your Watching That account with your Google Ad Manager account, which links line items on watchingthat.com to the relevant page in your Ad Manager account. **3 Step Integration:** 1. Click on 'My Account' in the menu […]