#RecoverStronger
with Watching That
Helping the Video Industry navigate turbulent times and build for growth.
Expert Guidance & Advice to Support the Video Industry
In these turbulent times the team at Watching That has remained committed to successfully helping our customers weather the storm. And now we’re leveraging our learnings and experiences to help the entire video industry get back on the front foot with guidance, advice and expert content.
Expert Advice
Advisories and tech notes that highlight major trends, benchmarks and changes in the industry ecosystem.
Let’s Talk About..
A new deep dive series taking a seemingly simple but evasive industry concept and breaking it right down.
Industry Leaders
Tips & Tricks from industry gurus that will improve your day to day operations through simple to follow steps.
Latest #RecoverStronger Content
Advisory Articles
Advisories and tech notes highlighting major trends, benchmarks and changes in the industry ecosystem.
Your Q4 Video Advertising Preparation Hit List – #RecoverStronger Edition
Q4 is always a crucial time for the ad industry but this one is more important than ever. Get Q4 Ready with our handy hit list to ensure every impression counts.
Case Study: New York Post
Watching That provides the leading US publisher with powerful video diagnostics protecting millions of video ad impressions a day. This Case Study explains how.
Metric Spotlight: Use Rate
Use Rate is a very effective metric for understanding and optimising video ad creative performance.
How we’re helping the video industry #RecoverStronger
Let’s Talk About…
A deep dive series taking a seemingly simple but evasive industry concept and breaking it right down, demystifying and clarifying.
Let’s Talk About..Video Fill Rates
Video Advertising Fill Rate is the most commonly used measure of ad success, and yet it’s the hardest to grasp.
Industry Leader #RecoverStronger Tips
Tips & Tricks from industry gurus to help media companies improve day to day operations, recover and grow.
3 Tips to #RecoverStronger… with Jermaine Roseman, A+E Networks
Continuing our series with industry leaders, Jermaine Roseman, Senior Director for Advanced Advertising Solutions at A+E Networks, gives his 3 tips for media companies to #recoverstronger.
3 Tips to #RecoverStronger… with Philipp Rotermund, CEO, Video Solutions AG
3 Tips to #recoverstronger from Philipp Rotermund CEO of Video Solutions AG, parent company of the AVOD channels Watch4 and W4Free.
3 Tips to #RecoverStronger… with Jamie West
In the first of our new series with industry leaders, former deputy MD of Sky Media, Jamie West, gives his 3 tips for media companies to #recoverstronger.
Advice & Support for Media Professionals
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At Watching That we’re leveraging our learnings and experiences to help the entire video industry get back on the front foot.
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