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Making Every Video Count

The Video Intelligence Platform

Watching That's cloud based platform empowers media companies to optimise their video performance and improve operational efficiency.

The Watching That difference:

  • Harmonise fragmented data sources; real time data unifying the entire video chain, a single source of truth from ad servers through to players and editorial systems, removing blind spots and discrepancies.
  • Improved revenue by solving fill rate, yield and bidding optimisation problems arising from lack of transparency in complex video tech stacks.
  • Always-on monitoring & alerts meaning customers can identify issues, errors and opportunities as they occur rather than when it’s too late to remedy.
  • Powerful data visualisations showing the metrics that matter to you and your business.
  • Quick & easy to deploy via a simple plugin, no coding required and can be live in as little as 5 minutes.

Product Pricing

Flexible options providing the power, control, and customization you need to make every video count.

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Product Features

An at-a-glance comparison of Watching That features & services by product tier.

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Data Coverage

The complete list of data collected and available in the Watching That platform.

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NEW: LIFT Reporting

Business Grade Reporting & Growth Recommendations from Watching That.

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NEW: Header Bidding 

Watching That's new update introduces video header bidding support to the platform.

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NEW: GAM Integration

Link a Google Ad Manager account to enrich and further extend the data and insights generated by the platform.

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