The summer of 2021 has been quite something hasn’t it? Despite it all the team here has remained hard at work bringing more and more value to the platform of choice for AVOD rev ops teams around the globe. Here is the complete list of what Watching That’s excellent product and engineering team has been […]
Great news: from today if you use the Akamai Adaptive Media Player or Bitmovin Player then you now have turn key access to the Watching That platform.
We are kicking off 2021 in style with a big release of new data points that are now collected as standard by Watching That.
From today, users of the Watching That platform can send any data, at any time.
Do you use Freewheel to manage your AVOD inventory?
As part of Watching That’s #RecoverStronger programme, our “Metric Spotlight” series shines a light on particularly useful and effective metrics in video. Today’s post looks at Use Rate – a very handy metric for understanding the performance of inventory at the creative level. Check out our #RecoverStronger hub and subscribe below for more guides, tips, tricks and expert […]
From today, users of the Freewheel Ad Server can benefit from an improved integration with the Watching That platform.
From May 26, 2020 Watching That customers can link their Google Ad Manager account to enrich and further extend the data and insights generated by the platform.
Header Bidding for Video is revolutionising how digital video advertising is being bought and sold.
You can now integrate your Watching That account with your Google Ad Manager account, which links line items on watchingthat.com to the relevant page in your Ad Manager account.