Company News

Welcome Zak and James

Zak Khalid and James Carr Join the Team Here at Watching That, we’re delighted to announce two new hires – Zak Khalid and James Carr – to our growing team.   Zak Khalid Zak joins us as Global Technical Account Director. He brings experience from publishers Reach and Trinity Mirror, as well as a stint […]

New Key Appointments

Watching That has today announced two new key appointments for 2023. Erica Crossen Venuto – CXO Erica Crossen Venuto will assume the role of Chief Experience Officer, overseeing the entire customer journey from sale through renewal for some of the world’s top streaming customers including Channel 4, A+E Networks, and Discovery. Crossen joined Watching That […]

Brightcove Marketplace Welcomes OTT Revenue Intelligence Platform Watching That

Watching That, the leading revenue intelligence platform for the OTT industry, announces its availability on The Brightcove Marketplace. Brightcove customers and prospects can now add Watching That’s market-leading revenue insights to their video workflows to gain competitive advantage.  

A+E Networks partners with Watching That

In an effort to consistently deliver successful digital ads across its platforms, A+E Networks®, a global media company with a portfolio of brands including A&E, The HISTORY Channel and Lifetime, has entered into a relationship with Watching That, a video intelligence platform that empowers media companies to improve video performance, grow revenue and drive action from data.

Watching That Appoints Former Sky Exec and Media Industry Leader as Strategic Advisor

Watching That is delighted to announce the appointment of Jamie West as a Strategic Advisor to the business. 

Immediate Media looks to a future of video with Watching That

Immediate Media is a UK digital media powerhouse, employing more than 1200 people and owning and operating some of the best-loved brands in the UK including BBC Good Food, Lonely Planet and Radio Times. Focusing on special interest markets, the business reaches over 87 million global passionate consumers each month, offering them world-class content and […]

Case Study: New York Post

As part of Watching That’s #RecoverStronger programme to help the video industry, we’re highlighting examples of how our customers are navigating the current turbulent market. This post looks at Watching That customer The New York Post, one of the leading publisher groups in the US.  Check out our #RecoverStronger hub  and subscribe below for more guides, tips, tricks […]

Cameron Church speaks to Video Ad News

Siloed Data Can Lead to Tribal Warfare…

New York Post joins Watching That

The New York Post has joined Watching That’s stable of premium publishing partners.  We’re very excited to welcome the New York Post team to Watching That.

Watching That joins Google, Facebook and 150+ Premium Media Enterprises to develop the MRC Cross Media Standards for Video

  As a data analyst platform for the video industry we obviously have a very strong view that appropriate measurement is critical to the success of any video enterprise.