Watching That, the leading revenue intelligence platform for the OTT industry, announces its availability on The Brightcove Marketplace. Brightcove customers and prospects can now add Watching That’s market-leading revenue insights to their video workflows to gain competitive advantage.
In an effort to consistently deliver successful digital ads across its platforms, A+E Networks®, a global media company with a portfolio of brands including A&E, The HISTORY Channel and Lifetime, has entered into a relationship with Watching That, a video intelligence platform that empowers media companies to improve video performance, grow revenue and drive action from data.
Watching That is delighted to announce the appointment of Jamie West as a Strategic Advisor to the business.
Immediate Media is a UK digital media powerhouse, employing more than 1200 people and owning and operating some of the best-loved brands in the UK including BBC Good Food, Lonely Planet and Radio Times. Focusing on special interest markets, the business reaches over 87 million global passionate consumers each month, offering them world-class content and […]
As part of Watching That’s #RecoverStronger programme to help the video industry, we’re highlighting examples of how our customers are navigating the current turbulent market. This post looks at Watching That customer The New York Post, one of the leading publisher groups in the US. Check out our #RecoverStronger hub and subscribe below for more guides, tips, tricks […]
Siloed Data Can Lead to Tribal Warfare…
The New York Post has joined Watching That’s stable of premium publishing partners. We’re very excited to welcome the New York Post team to Watching That.
As a data analyst platform for the video industry we obviously have a very strong view that appropriate measurement is critical to the success of any video enterprise.
At the national level of digital media publishing, Prisma Media is about as big as they come A fully owned subsidiary of Gruner + Jahr, Prisma Media is the number one French press group in the country’s print and digital sector, with over twenty flagship brands.
Media owners around the world want to know how their video advertising performance stacks up against that of their peers: Am I where I should be in terms of my ad error rate and my ad completion rate? Are audiences viewing my ads fully?